Previous
Update: 10/1/2017
2017 Volume Data Updated

View >>

Update: 8/19/2015
2015 Path to Purchase Study Available

View>>

Update: 7/16/2014
2014 Retail Volume & Price Added

View >>

Update: 7/16/2014
2014 Tracking Reports Posted

View >>

Update: 8/23/2013
Latest Hass Insights Issue

View >>

 

Update: 8/12/2013
2012 Annual Report Posted

View >>

Update: 12/26/2012
Q3 AvoScoreCards

View >>

Update: 12/17/2012
Avocado Express No. 3

View >>

Update: 11/2/2012
Avocado User Recipe Audit Study

 View >>

Update: 10/23/2012
Fall 2012 Tracking Study

View >>

Next

Track & Monitor

Historical AvoScore Cards



Below are the quarterly AvoScore Card reports. Reports are updated following the completion of the quarter. AvoScore Cards are regional and market-level snapshots of avocado category performance; they are prepared quarterly to identify sales opportunities in 21 Designated Marketing Areas (DMA's). DMA's are well-defined geographical areas composed of select groups of counties adopted from Nielsen Media Research. Forty-two key Hass Avocado markets are represented for trend analysis.

 

 

For more information on how the AvoScore Cards are compiled, view the research abstract.


 

arrow-line

 

2015 AvoScore Cards View +


Quarter 1
Download Q1 2015 in Excel
Download individual files in Adobe PDF:

Markets

 

 

 

Regions

 

 


Quarter 2
Download Q2 20152015/2015 in Excel
Download individual files in Adobe PDF:

Markets

 

 

 

Regions

 

 


Quarter 3
Download Q3 2015 in Excel
Download individual files in Adobe PDF:

Markets

 

 

Regions

 

 

 

Quarter 4
Download Q4 2015 in Excel
Download individual files in Adobe PDF:
 

Markets

 

 

 

Regions

 

 
2014 AvoScore Cards View +


Quarter 1
Download Q1 2014 in Excel
Download individual files in Adobe PDF:

Markets

 

 

 

Regions

 

 


Quarter 2
Download Q2 2014 in Excel
Download individual files in Adobe PDF:

Markets

 

 

 

Regions

 

 


Quarter 3
Download Q3 2014 in Excel
Download individual files in Adobe PDF:

Markets

 

 

Regions

 

 

 

Quarter 4
Download Q4 2014 in Excel
Download individual files in Adobe PDF:
 

Markets

 

 

 

Regions

 

 
2013 AvoScore Cards View +


Quarter 1
Download Q1 2013 in Excel

Download individual files in Adobe PDF:

Markets

 

 

 

Regions

 

 


Quarter 2
Download Q2 2013 in Excel

Download individual files in Adobe PDF:

Markets

 

 

 

Regions

 

 


Quarter 3
Download Q3 2013 in Excel

Download individual files in Adobe PDF:

Markets

 

 

Regions

 

 

 

Quarter 4
Download Q4 2013 in Excel

Download individual files in Adobe PDF:
 

Markets

 

 

 

Regions

 

 
2012 AvoScore Cards View +


Quarter 1
Download Q1 2012 in Excel

Download individual files in Adobe PDF:

Markets

 

Regions



Quarter 2
Download Q2 2012 in Excel

Download individual files in Adobe PDF:

Markets

 

Regions



Quarter 3
Download Q3 2012 in Excel

Download individual files in Adobe PDF:

Markets

 

Regions



Quarter 4
Download Q4 2012 in Excel

Download individual files in Adobe PDF:

Markets

 

Regions

2011 AvoScore Cards View +


Quarter 1
Download Q1 2011 in Excel

Download individual files in Adobe PDF:

Markets

Regions



Quarter 2
Download Q2 2011 in Excel

Download individual files in Adobe PDF:

Markets

Regions



Quarter 3
Download Q3 2011 in Excel

Download individual files in Adobe PDF:

Markets

Regions



Quarter 4
Download Q4 2011 in Excel

Download individual files in Adobe PDF:

Markets

Regions

2010 AvoScore Cards View +


Quarter 1
Download Q1 2010 in Excel

Download individual files in Adobe PDF:

Markets

Regions



Quarter 2
Download Q2 2010 in Excel

Download individual files in Adobe PDF:

Markets

Regions



Quarter 3
Download Q3 2010 in Excel

Download individual files in Adobe PDF:

Markets

Regions



Quarter 4
Download Q4 2010 in Excel

Download individual files in Adobe PDF:

Markets

Regions


 
2009 AvoScore Cards View +
2008 AvoScore Cards View +

Back to Top